Going-Forward primarily refers to: A great phrase to use when your client has sent you a shitty email due to their own/your fuck up on a project; however, you have passive aggressive emails down to a tee and need to send a shady AF response but also remember they pay your bills. For example: We understand your frustration due to the results of this campaign (that we warned you against and you insisted we go ahead with). Going-forward, we would advise activating our initial recommended approach. Do you agree? Let us know your thoughts. Kindest Regards!